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Organic search

SEO that helps customers find you

We make sure the right pages are found, indexed correctly and persuade visitors to get in touch. We start with a technical audit, then build a structure around real demand and strengthen your service pages.

PROBLEMS IT SOLVES

When you need it

Key pages aren’t indexed

Search engines see duplicates and utility pages, but not your service pages.

The site is slow on phones

Visitors leave before they see the offer, and search engines rank such pages lower.

Pages don’t match queries

The copy is “about us”, while people look for price, timing and terms.

SAMPLE REPORT

Technical audit: indexing and speed

Below are the formats a client receives. The figures are illustrative: they show the structure of the data, not the results of real projects. ◇ Hypothetical project: a private clinic

Technical SEO audit

Site health and fix priorities

Demo example
62/ 100

Technical health score

9Critical
34Warnings
17Opportunities

Issues by category

Issues by category
CriticalWarningsOpportunities
Indexing382
Speed and Core Web Vitals263
Structure and links195
Content and meta tags274
Structured data143

Every issue in the report gets a priority, an effort estimate and an owner.

Indexing · Core Web Vitals

Site health and fix priorities

Demo example

Indexing: pages discovered · 486

  • Indexed 26354%
  • Duplicates 14129%
  • Redirects 5211%
  • 404 errors 306%

Core Web Vitals · mobile

  • LCP — main content load4.6 s
    “Good” threshold: ≤ 2.5 s
  • INP — response to input310 ms
    “Good” threshold: ≤ 200 ms
  • CLS — layout shifts0.18
    “Good” threshold: ≤ 0.10
What’s included

SEO that helps customers find you

  • Technical audit: indexing, duplicates, redirects, canonical, sitemap and robots.txt
  • Core Web Vitals and mobile speed
  • Keyword research and grouping by real demand
  • Site structure and landing pages for query groups
  • Copy, meta tags and internal linking
  • Language versions and hreflang
  • Setup of Google Search Console, Yandex Webmaster and analytics goals
What you get

What you get

  • An audit report with priorities and effort estimates
  • A work plan with acceptance criteria
  • Implemented and tested changes
  • A monthly report: visibility, traffic, enquiries

Ad budgets, paid placements, external subscriptions and extra development are not included unless agreed. No guarantees of rankings or AI mentions.

HOW WE WORK

How the work goes

  1. Intro and access — We discuss goals, markets and constraints and get access to analytics, Search Console and Yandex Webmaster. You get: Agreed goals and metrics
  2. Diagnostics — Technical audit, demand and competitor analysis, a check of your brand in AI answers. You get: A prioritised issue map
  3. Plan and estimate — We pick the tasks with the biggest impact on enquiries and fix scope, timing and acceptance criteria. You get: A work plan and a proposal
  4. Implementation and QA — We change the site and content and check mobile, forms and indexing before release. You get: Tested changes and documentation
  5. Measurement — We compare search data, re-run control AI prompts and adjust the plan. You get: A report and next month’s plan
WHAT TO EXPECT

How results develop over time

Timing depends on the site’s age, competition and implementation speed. Rankings and AI mentions are not guaranteed.

  1. First 1–2 months

    Critical errors are fixed and key pages are indexed correctly.

  2. 2–4 months

    The site is visible for more queries; service pages are updated.

  3. 4–6 months and beyond

    Growth in traffic and enquiries accumulates; decisions are made on data.

QUESTIONS ABOUT THE SERVICE
What does “SEO that helps customers find you” include?

We fix technical issues, build a structure around real demand and strengthen service pages so your site brings enquiries from Google and Yandex. Included: Technical audit: indexing, speed, duplicates; Structure and landing pages built on demand; Keywords, content and analytics setup.

Do you work with Google and Yandex at the same time?

Yes. The foundation is shared: indexing, page quality and structure. We account for differences in tools and regional specifics in the plan.

What access do you need to start?

For the audit — Search Console, Yandex Webmaster and analytics. For implementation — access to the CMS or repository, or we work through your developer using our technical brief.

Will we have to redesign the site?

Usually not. Most tasks are solved in structure, code and content without a redesign.

Browse answers ↗

Let’s discuss your task

Describe your site and goal — we’ll suggest a first step and a way of working. A request puts you under no obligation.

Discuss your project ↗